Ideation

Our researchers and designers work together to generate ideas for your product or service. These are often based on the pain points and opportunities emerging from the fieldwork.

Business modeling

Our researchers and designers develop potential business models based on qualitative and quantitative research insights.

Service blueprints

Our research and design teams map out the customer journey of the user through the steps of a service, and all of the interactions that make that journey possible.

Scenarios

Based on research insights, we build personalized stories that illustrate concepts and opportunities, and help to shape, test and validate the design of your product and service concepts.

Customer journey mapping

Explore people’s current experience with your product or service, their interactions, feelings and expectations, as well as their ideal experiences and flows.

Design thinking

Design thinking

Design thinking Share Uncover rich and diverse insights through participatory design with internal stakeholders or research participants. These insights can become the basis for qualitative research or guidance for further strategy development. Metods & tools All Post Cultural probes Cultural probes are used in workshops and interview sessions to elicit responses, understand people’s associated emotions and attitudes, and inspire designers’ thinking. Ideation Our researchers and designers work together to generate ideas for your product or service. These are often based on the pain points and opportunities emerging from the fieldwork. Concept development In workshops with clients and stakeholders, or in internal teams, we develop opportunities into concepts that can be prototyped and tested. Design prototyping We develop a simulation of your service that can be tested with your target audience. Business model canvas Explore a variety of potential business models with this straightforward and collaborative tool. Related projects All Services Behavioral design Research and assessment Strategy Consumer technology Buttonless: engaging users in interactions with keyless devices Go back to our services