Jobville website

Prontoseat asked Experientia to create an employment search website, based on best practice developed from a comprehensive benchmarking of national and international employment sites.

Experientia carried out a comparative benchmark, as well as participatory design sessions in which users contributed to the definition of user requirements for the site, and the design of the information architecture and navigation flow.

Experientia then designed and prototyped the site, providing a full set of templates for implementation, which were validated through further user testing.

The site is now online at www.jobville.it

Understanding
Experientia began the project by benchmarking both national and international employment search sites, with the aim of identifying best practice in the sector, the use requirements for a new portal and critical factors of success, helping to define an ideal model for the Italian market.

Following this, a formative evaluation testing session was carried out with 15 users, to analyse the usability and experience of various sites. This also helped to identify which user needs the new site would have to satisfy. Card sorting exercises were conducted with a large sample of users, to define the information architecture, and the navigation experience of the future website from a participatory viewpoint.

Design and prototyping
Two alternative prototypes of the concept layout for the new portal were developed, with wireframes of the interaction, and a design of the look and feel of the interface. Both information architecture and graphic interface were then evaluated through usability tests which compared the new site concepts with the three most popular sites in Italy. From these test results, the final design was created, and an advanced prototype of the principle areas and pages of the site developed.

Testing
In addition to the user testing carried out in the understanding phase, Experientia carried out additional testing on the final design of the portal, to verify the design and make any necessary alterations.

Final deliverables
The client received the analysis of the understanding phases, together with the concepts and prototypes of the design phase. To carry out the implementation, they were provided with a functioning prototype, with complete wireframes for the specifics agreed upon in the final design. The website is now online at www.jobville.it.