CEO of Experientia Srl
Experientia is at the forefront of sustainable behavioral and strategy design. We use behavioral design in our work with private and public organizations to create and improve services that align better for customers, employees and society, and to support the development of more customer-centered sustainable business strategies.
We use qualitative research and behavioral design to develop an in-depth understanding of people’s behaviors, actions, pain points and aspirations in a given context to identify key decision-making moments.
We translate this insight into sustainable service solutions and business strategies that improve the way people engage with products and services, increasing their sense of competence and having a positive effect on their decisions and lives.
We have successfully completed over 350 projects in 30 countries, solving complex challenges for over 100 clients.
Our experience in behavioral design and sustainable service and strategy development covers a wide range of industries including: Pharma & Healthcare, Finance & Insurance, Public Sector & Social Innovation, Behavioral Change Solutions (in Urban Sustainability, Mobility, Energy), FMCG, and Consumer Technology.
We are a multilingual, multidisciplinary team, with expertise in strategy, design, cognitive and social psychology, ethnographic and UX research, information architecture, prototyping, and usability assessment.
Our partners are actively involved in our day-to-day work and help develop engaging solutions for your unique challenges.
Whether you are a big player or a growing entrepreneur, contact us to see how we can improve, optimize or help you rethink your services and strategies to make them more sustainable and aligned with your customers.
